Luminous carpets | A unique new way to make floor designs truly persuasive

The next time you’re in an airport looking for your terminal, you might be looking down instead of up for directions. That’s because Dutch technology company Philips is rolling out the next big thing in flooring, Luminous Carpet. As shown in this video, the carpet is embedded with a thin layer of light-emitting diodes, or LEDs. When activated by foot traffic, the lighting provides directions or other messages.